The shopping website builder with one small, clear fee
Catalog, cart, shipping, taxes and payments in one place. Pages you can actually export, and 0.4% + 1¢ per payment on top of the Stripe fee.
What a shopping website builder has to give you
A shopping website is not a page with a Buy button. It needs a product catalog with variants and stock, a cart that survives a refresh, shipping rules per country, tax handled correctly, and a checkout that a payment provider will actually approve. Shoppi ships all of it on day one — you add products, and you are selling.
Standard HTML, not a proprietary template language
Shopify templates are written in Liquid, a language Shopify invented and only Shopify runs. Leave, and your storefront does not come with you. Shoppi pages are plain HTML with a small metadata header, so any developer can edit them and you can take the code anywhere.
One account, as many shopping sites as you want
Most builders charge per store: one plan, one domain. On the Business plan, Shoppi manages unlimited domains from a single account, which is what agencies and multi-brand sellers actually need.
Costs you can predict before you sell anything
$29 a month per touchpoint for the website, 0.4% plus one cent per transaction on top of the Stripe fee. No app subscriptions to unlock basic features like a discount code.
Shopping website builders, side by side
| Shoppi | Shopify | Wix | Squarespace | WooCommerce | PrestaShop | |
|---|---|---|---|---|---|---|
| Entry price | $29/mo | from $29/mo | from $17/mo | from $16/mo | free plugin + hosting | free + hosting |
| Per-sale cost on your own sales | 0.4% + 1¢ per payment, on top of the Stripe fee | 0% on Shopify Payments, up to 2% otherwise | 0% | 0% | 0% | 0% |
| Template language | standard HTML | Liquid (proprietary) | proprietary editor | proprietary editor | PHP / WordPress themes | Smarty templates |
| Domains per account | unlimited on Business | 1 store per plan | 1 site per plan | 1 site per plan | 1 per install | 1 per install |
| You maintain the server | no | no | no | no | yes | yes |
| Export your pages | yes, plain HTML | Liquid only | no | no | yes | yes |
Competitor figures are their public list prices and published limits at the time of writing; check them before you decide. Shoppi figures are our own published pricing.
FAQ
How much does a shopping website cost with Shoppi?
A website starts with the Starter plan at $29 a month per touchpoint. Transactions cost 0.4% plus one cent, on top of the Stripe processing fee. The $5 plan is a marketplace listing, not a website.
Can I use my own domain?
Yes, on the Business plan ($79 a month per touchpoint): connect a domain you already own or register a new one. Starter uses a free brand.shoppi.site address.
Do I need to know how to code?
No. The builder is visual. If you do want to edit the code, pages are standard HTML, so any developer can pick them up without learning a proprietary language.
Can I move an existing store to Shoppi?
Yes. A basic import from WooCommerce, a product feed or a CSV file is included in every plan, with products, images and prices. Full automation with continuous sync is a small paid add-on.
Is a shopping website builder the same as a marketplace?
No. A builder gives you your own shop on your own domain. A marketplace lists you among other sellers. Shoppi offers both, and they are billed differently.